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I know this is a bit older of an article but this is such a key point. Few brands are really made for creatives - they are made for the boring majority, which I think impacts the sameness of everything more than anything else.

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Alex Jimenez Design

Illustrator / Motion / Graphic Design. Director of Design at @prageru. Writes about design + culture. Designs & opinions are my own, not those of PragerU.